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Technology Strategy

Technology roadmapping and integrating technology and operations strategies.

At the  Centre for Innovation, Technology and Entrepreneurship (CITE) we study the way in which companies create, capture and deliver value with technology. The aim is to understand how technology can be used to create and maintain a competitive advantage.

By exploring how uncertainties are dealt with and flexibility is used in technology roadmapping, the  CITE team can develop solutions to improve how technology roadmaps dynamically adapt to various future developments.

As part of technology integration strategies and operations in technological start-ups, at CITE we evaluate how companies grow and how their operational competencies change, and study the adoption dynamics of technology in various contexts with different levels of complexity.



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